I targeted the wrong keywords for six months
I chased the biggest keywords in my category, copied a competitor's list, and stayed invisible in both stores. Six months of work aimed at words my app could never rank for.
Practical guides for App Store and Google Play optimization, written for developers who want to own their listings.
I chased the biggest keywords in my category, copied a competitor's list, and stayed invisible in both stores. Six months of work aimed at words my app could never rank for.
The four ways to do app store optimization, with real 2026 prices. Doing it yourself, a tool subscription, a one-off freelancer, or an agency retainer: what each one costs, who does the work, and when paying is actually worth it.
What you can change on Google Play and the App Store once your app is live, which fields to fix first, and how to refresh your listing without erasing the traffic you already have.
A game publisher rebuilt its screenshots for Japan and measured a 36% conversion lift. Here is what that case means when you ship one app and cannot afford A/B testing tools.
Eleven checks to run when your organic downloads stall. Title, keyword field, description, screenshots, language coverage and reviews, all verifiable in one evening without paid tools.
Yes, with one condition. What an AI gets right in your App Store and Google Play metadata, the part it cannot know, and a one evening workflow that keeps the keywords honest.
My first app got 11 downloads in its first month, so I burned money on Meta and TikTok ads. What finally brought downloads was not the ad budget, it was the listing.
App Store vs Google Play compared field by field: title, subtitle, keywords, description, character limits, indexing rules and localization. What solo developers get wrong and how to write once for both stores.
A practical guide to finding Google Play keywords when there is no hidden keyword field: where Android actually reads your words, the free sources of real search terms, and how to place them.
A case study of a niche football app stuck at a few dozen weekly downloads in English only, and what changed when the listing was localized for the markets where football actually lives.
The checklist I wish I had before my first launch. Verify your title, keywords, screenshots, localization and store listing details before you submit, so your app does not start invisible.
How the App Store keyword field really works, the mistakes that waste your 100 characters, and how to fill it with AI generated keywords without paying $79 a month for a dashboard.
An honest comparison of the most popular ASO tools in 2026: AppTweak, Sensor Tower, App Radar, ASODesk, Screenshots Pro, Appfigures and AsoFast. Real prices, real limits, and what actually matters for a solo developer.
A practical guide to finding App Store keywords using free sources like search suggestions, competitor listings, and review mining, plus how AsoFast helps you turn them into metadata.
A developer-friendly overview of App Store screenshot sizes, accepted formats, and how to convert your designs without losing quality or time.
What makes a Google Play description work, with concrete examples of structure, length, and messaging, and how AsoFast helps you draft descriptions faster.
Why localization matters for app store growth, how to prioritize markets, and a practical workflow for translating titles, descriptions, and screenshots.
A clear introduction to App Store Optimization, what actually moves the needle, and a simple workflow for improving your app listing step by step.